Capital Connection – Sea Limited (Sea): Shopee – Digital Consumer Behaviour and Changing Retail Trends
14 October 2022, 3.00pm – 5.30pm, Shopee Malaysia HQ
The event featured industry players and thought leaders within the digital space namely Melvin Chee, Chief Executive Officer of RPG Commerce; Justin Chan, Founder and Director of Metier Food; Henry Ting, Chief Executive Officer of TT Racing and Nisha Devina Roy, Managing Director of M&C Saatchi. Additionally, Kenneth Soh, Head of Marketing Campaigns at Shopee Malaysia, presented findings from the platform’s largest marketplace study this year, Celebrate the Heart of Malaysia on E-Commerce*. 9 in 10 Malaysians still buy online despite reopening of physical outlets because it is a learned and adopted habit.
* This is based on 3,300 buyers surveyed between July and August 2022. The 2022 “Celebrate the heart of Malaysia on ECommerce” survey was conducted by Shopee Marketplace (Malaysia), between 19 July to 17 August 2022. Voluntary feedback was obtained from 2,132 Malaysian sellers and 3,356 Malaysian buyers on the platform.